Fostering sustainable business models for rural resilience in Europe and China

NEXRUR is investigating the innovation dynamics and strategies for change in rural areas, through international cooperation between the EU and China.

The project will enable farmers and their communities to develop, select and upscale new or improved sustainable business models and monitor their economic, social and environmental impact on rural resilience.

NEXRUR will generate new knowledge on community-led agricultural business models, facilitating co-design and co-innovation in a network of 22 diverse community cases (15 in the EU and 7 in China) and 7 selected start-up cases (5 in the EU and 2 in China).

Contacts

Coordination

ATB - Leibniz-Institut für Agrartechnik und Bioökonomie e.V.,
Philipp Grundmann,
pgrundmann@atb-potsdam.de and nexrur@atb-potsdam.de

Communication

Greenovate! Europe,
info@greenovate-europe.eu

Funded by the European Union. Views and opinions expressed are however those of the author(s) only and do not necessarily reflect those of the European Union or the European Research Executive Agency (REA). Neither the European Union nor the granting authority can be held responsible for them.